Brand Success in China & Beyond
Business success in new markets lies with a quality-focused brand and strong customer relationships. SageSight is here to help you find your way.
Our Services
Chinese Brands Going Global
✓ Brand Building & Acceleration
✓ Brand Communications
✓ Brand & Marketing Transformation
✓ Brand Reputation Management
Global Brands in China
✓ Market Entry Consultation
✓ Partner Communication & Vetting
✓ Team Building & Interim Management
✓ Project Management
✓ Bespoke Consulting
Cross Cultural Training
✓ Executive Coaching
✓ Team Training
✓ Communicating & Managing Without Bias
Meet SageSight
Sean Upton-McLaughlin founded SageSight Consulting after more than a decade in China working hand-in hand with well-known Chinese brands including Huawei, vivo, and other companies across the digital assets, gaming, smartphones and new energy sectors.
Through Sean’s leadership and expertise, SageSight offers Chinese and Western clients a more focused and flexible approach than traditional, bottom-heavy agency teams that charge top dollar for junior team members who don’t fully understand their clients’ needs or target market.
SageSight provides on strong cross cultural insights and partner networks, the latest marketing insights, and a focused execution mindset that allows us to work hand-in-hand with client teams to build strong brands and communication programs.
Our Advantage
Cross Cultural & Market Expertise
Effective marketing and brand building depends on a deep understanding of the target market’s culture, society, and consumers. No matter whether you’re a Chinese brand expanding overseas or a Western brand exploring the Chinese market, we’ll provide you with all the insights you need to make the right choices to grow and succeed.
Real Expertise, Dedicated Support
We’re comitted to providing our clients with real expertise during the entire consulting process. Unlike other agencies and consultancies that depend on low-level associates with little experience, your collaboration with SageSight will always inlcude our CEO and senior partners, all with many years of experience planning and executing cross-border marketing and branding.
Strong Execution Focus
In our experience, when building a brand in a new culture and market, it’s not simply vital to choose the right direction, but to be able to seemlessly and actively execute your vision to ensure success. With our hands-on approach, we’ll work directly with your senior management team to plan out your optimal approach while working with your in-house marketing team to ensure seccessful implementation.
SageSight Consulting 